Ask a marketer or business owner what they’d like most in the world, and they’ll probably tell you more customers. What often comes after that? More traffic to their site. Spoiler alert: you can’t get more website traffic without content. So if you plan on skipping this section, go for it! I’ll see you in 10 seconds when you skip on back up because you realized you can’t do any of the other strategies without good, quality content.The more value you offer on your site, the more reasons people will have to visit it. And without a blog, it’s going to be hard to do most of the rest of the strategies in this post (or any post on this topic, for that matter).
Since search engines determine your search results ranking, many companies will try to optimize their sites to appease search engines. The reality, however, is that search engines turn to users to help determine how a page ranks.Blogging is one of the most effective ways to reach your audience. Useful and engaging blog content can drive traffic to your website, and establish your authority in your industry.
When you establish a blog content calendar, it brings a sense of order to your website. It also signals to web visitors that they should regularly check back with your blog to read new content.
By establishing this consistency, you can attract regular views and increase your chances of converting them to loyal customers. And, of course, you can drive a constant stream of valuable organic traffic to your site.Look for keywords with less competition to give yourself a better shot at grabbing the top rankings for them. This gives you an advantage over your competition and forces them to work harder to contend with your site’s established authority on the keyword.
Technical SEO makes your website easier for search engine crawlers to understand and index your site, making it an essential part of attracting organic traffic to your site. It deals with improving user-friendliness and resolving any technical issues that may inconvenience users.
Start your technical SEO journey by conducting a site audit. A site audit will help you check important backend elements of your site and identify any technical issues that need fixing,