Content audits look at how valuable your blogs are to your audience, but SEO audits are the best technique for informing you about organic traffic on your website. 

Content marketing relies heavily on SEO techniques to ensure new content is not only informative and relevant but searchable by your target audience. 

With a basic understanding of SEO, you can improve your blog’s chances of being seen by your target audience.

Blog SEO strategy includes a close look at metrics using analytics tools, such as Google Analytics. 

Many of which are built into the most popular blogging platforms, like WordPress. 

As you decide to dive deeper into SEO, you might consider investing in tools like SEMrush, which offers highly detailed analyses of the most effective SEO methods for your content.